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Not under my bed or in my closet.
by Chuck Holmes
For some, it's profitable that we be afraid, very afraid.
Great insight – which leads to another question: Is fear the foundation of a consumer society? Not just in the case histories that you’re showing – fear of the “other” – but the fear of not fitting in. Be it fear-induced patriotism, fashion, the newest mobile phone, or even food, we see a nation of “individuals” all trying to be like each other, all responding to the same marketing campaigns. You’ve led us to the old axiom, “Follow the money.”
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